Never met a cheese I didn't like.
Social Media & Brand Awareness
Working with Delta Upsilon Fraternity, I helped create a social media following on Facebook in order to engage visitor and potential members. I helped build brand awareness through philanthropic events and earned media through an interactive photo booth.
Events & Earned Media
DU Donuts Photobooth
In order to create buzz around an event and generate earned media, I created a photo booth for Delta Upsilon's yearly philanthropy DU Donuts. These photos generated dozens of 'tags' on Facebook and hundreds of likes and comments as well, including shares and shout-outs from other campus organizations.
Content & Brand Awareness
Facebook is the primary outlet to share the Fraternity's news and events with members, parents, the UNL community as well as potential new members. In order to create an engaging experience, I created and shared content including pictures and announcements relevant to the organization.
Creative & Print
Chapter House Display
Delta Upsilon hosts many house tours throughout the summer and school year for parents and students visiting UNL. In order to convey all the Fraternity has to offer, I created display boards and other signs displayed throughout the house.